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Built Like It Used To Be.

Reserve · $25

$25, refundable. A place in line, not an order.

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Headwear.

Snap backs with the REO mark. One size, made to be worn in a shop, on a trail and on a long haul.

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U.S. shipping, $7.50 flat, separate from your reservationMerch never affects your place in line

Pieces

The Classic Snap Back on a steel table: black, flat brim, the woven Built Like REO patch.
A man in a garage workshop, arms crossed, wearing the Classic Snap Back.

HW-01

Classic Snap Back

$35

Structured black snapback with the REO mark up front.

One size

Classic Snap Back, $35

The Tech Snap Back on a steel table: black, curved brim, perforated sides, the REO Trucks 1905 patch.
A woman in ranch country at sunset wearing the Tech Snap Back.

HW-02

Tech Snap Back

$35

Lightweight technical cap for shop days, trail days, and long hauls.

One size

Tech Snap Back, $35

The Camo Snap Back on a steel table: duck camo, a braided rope over the brim, the REO mark in tan 3D puff.
A man at the edge of a marsh at sunrise wearing the Camo Snap Back.

HW-03

Camo Snap Back

$35

Duck camo 5-panel with a braided rope, laser-cut vents and a 3D puff REO mark. Waterproof.

One size

Camo Snap Back, $35

The Field Kit
The Field Kit with the Classic Snap Back: the cap above the folded Classic Tee on concrete.
The Field Kit with the Tech Snap Back: the cap above the folded Classic Tee on concrete.

The Field Kit

Pick your hat. Add the tee.

$65$70 bought separately

1Your hat
CompareClassicTech
CrownStructuredLightweight
BrimFlatCurved
SidesSolid panelsPerforated panels
PatchBuilt like REO it used to beREO Trucks 1905 · 2026
Tee size

The Snap Kit
The Traveler Short Sleeve Snap on a hanger against a black wall: black, white pearl snaps, the REO mark on the left chest.
The Traveler Long Sleeve Snap on a hanger against a black wall: black, white pearl snaps, the REO mark on the left chest.
The Rambler Long Sleeve Snap on a hanger against a black wall: black twill, black snaps, the REO mark on the left chest.

The Snap Kit

Pick your snap. Add a hat.

$139instead of $144$139instead of $144$149instead of $154$149instead of $154$159instead of $164$159instead of $164$5 off when bought together

1Your shirt
2Your hat
Shirt size

U.S. shipping only. $7.50 flat per order. All sales final. No returns or exchanges, including for size. Damaged, defective or wrong items are covered by our 30-Day Limited Warranty. Shipping and returns